Mama Shelter is Kulte

After Coca-Cola, Twenty Century Fox and Le Slip Français, Kulte signs a new collaboration. The Marseille brand which, for several seasons, has been offering its design know-how to players outside of fashion, is designing the uniforms for the Mama Shelter teams this year.

Our two companies had already collaborated on a capsule collection called MAMA LOVES KULTE and KULTE LOVES MAMA with t-shirts and weekend bags.

This time, Mama Shelter wanted to give a more fashionable tone to the look of its teams. Starting in May, teams from the Paris, Los Angeles, Istanbul, Marseille, Lyon and Bordeaux sites will wear houndstooth pattern tops, t-shirts, sweatshirts and aprons.

For those in the hotel and catering industry, this approach allows them to display dynamism and differentiate themselves.

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